Primary Market Research - Quantitative
Dectiva's Market Research Professionals
Our dedicated analysts excel in survey instrument design and data analysis. They deliver results with analytical insights and actionable recommendations based on their expertise in a broad range of therapeutic areas.
Unparalleled Reach for Study Participant Recruitment
We provide our clients with direct access to an extensive database of information technology managers, buyers, decision makers, and purchase influencers from small, medium and large businesses:
- All participants are pre-profiled to allow for exceptional targeting and to ensure they match the specific needs of each unique study
- Profile attributes include job title, job function, company size (number of employees and annual revenue), industry segment, and IT specialization (e.g., systems, hardware/software utilization, security, etc.)
- Participants from a large number of international countries are available
Clients Use Dectiva To:
- Determine rate of adoption of new technologies and corporate prioritization for new strategic initiatives
- Forecast changes in spending allocations by IT specialization
- Monitor budget expectations across specific technology initiatives
- Gauge brand awareness, reputation, and share-of-mind for new technologies among purchase decision makers